The Leadership Team

Alan H. CleinmanFounder & President
An entrepreneur and leader in the eye care community for more than 40 years, Al is best known as a strategist, innovator and problem-solver. He describes his passion in life as business. “I love business! Businesses where,” he describes, “people get engaged with each other and fulfill the hopes and dreams of stakeholders. I love ideas and putting ideas to work. I am especially passionate about helping others see and realize their own vision.”

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Pamela SparacoChief Financial Officer | Vice President
Pam loves math. In fact, she says her passion in life is numbers: “I love to put numbers to a spreadsheet and then analyze the various outcomes. I love bringing order to a financial statement!” This works out really well, since Pam is Vice President of Finance and Administration at Cleinman Performance Partners. Pam has 30 years of experience in accounting, management, and computer operations.

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Lisa SchwartzChief Excellence Officer | Vice President
Lisa Schwartz is seen as the company cartographer, connecting and innovating processes and systems that help the business plan its destination and realize objectives. She leads Operations & Technology, Data Management & Business Information Reporting, Client Services & Event Management, and Corporate Communications & Human Resources.

Over her 20-year career with Fortune 500 finance companies, Lisa headed up global functions, was a Technology Architecture Board member, led large-scale, global initiatives, and launched new corporate functions. 1 part Executive, 1 part entrepreneur, 2 parts dog person, and 3 parts explorer.

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Ginamarie WellsSenior Director of Team Development | Facilitator
Ginamarie is what you call a “lifelong learner.” She is a Master Certified Coach (MCC), Professional Workplace and Marital Mediator, and Trainer. She’s also a licensed Neuro-linguistic Programming (NLP) Master Practitioner and Hypnotherapist. She holds Ph.D. and M.A. degrees in social art history from Binghamton University. Her B.A. was a concentration of art management and organizational behavior from Eckerd College.

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Amanda VanVoris Director of Client Solutions | Facilitator
Amanda VanVorisSenior Director of Client Solutions | Facilitator
A self-described organizational development junkie, Amanda’s commitment to helping our members find ever new ways to conquer business challenges makes her the perfect Director of Client Solutions. She and her team deliver custom consulting and analytic services so that you can successfully navigate everything from small incremental management changes to large complex business development plans.

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Johanna LoefflerDirector of Management Consultancy | Facilitator
In her capacity at Cleinman Performance Partners, Johanna Loeffler oversees the development of client resources, supports all consulting projects, and facilitates the ManagementWorks wisdom-share group at network meetings.

Johanna brings a wealth of practical management training to her role, including certifications in behavioral profiling through DISC, lean management as a Six-Sigma Lean Agent, managing workplace conflict, and emotional quotient interviewing.

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Brett MooreSenior Director of Partner Development
Before joining Cleinman Performance Network, Brett served his country for four years in the Air Force, developed marketing plans for clients in the magazine publishing industry, became a founding principal of a publisher representative firm, and hit the airwaves as news director for Central New York Radio Group. Through his role as client development specialist and in general, Brett hopes to make the life of at least one person a little better: “I don’t need to know how, but that I made a difference.”

For him, Team Cleinman shows a dedication and passion in creating and executing the Network experience that would astonish members. Brett also thinks highly of optical practitioners, saying “none are as caring and dedicated to their craft as optometrists. Network members get it.” When he’s not using his 20 years of sales, marketing, and client development skills on the job, Brett dabbles in cooking (especially gourmet food) and soccer.


Client Development

Scott Anderson
Scott AndersonClient Development Specialist
A search for harmony drives Scott, with hopes that “the entire race comes to live in harmony; where people of all walks of life will help each other; and greed basically becomes non-existent.” In the business world, he became a specialist in helping people find balance through financing real estate transactions, attending every loan closing personally and ensuring the personal satisfaction of his clients.

Scott joined Team Cleinman with expertise in customer relations and a desire to develop relationships with Network members. In a more literal sense of harmony, Scott loves the sound of music, first listening to it at a young age and then growing into a musician as an adult. Luckily, he’s found co-workers at Cleinman Performance Partners in tune with him, who are “like a family to me . . . I honestly feel like part of a team of people who care about me and each other, and definitely care about ‘why we do what we do.’”

He thinks Network members are pretty special, too: “It’s really amazing to me as I’ve worked with doctors before, and I’ve never felt this way. There is something about ODs … I can’t put my finger on it, but it definitely exists — especially with Cleinman doctors. No doubt about it: they’re the best!”


Deb Dolan
Deb DolanClient Development Specialist
Deb Dolan has spent most of her career specializing in various aspects of business development, and has 20+ years of sales and marketing experience. Before joining Cleinman, Deb worked for several years directing healthcare privacy compliance for a large Hospital network. Her diverse professional background in both sales and management enables her to understand industry challenges and help practices to envision ways to navigate the changing world of Optometry. Deb has a passion for helping others achieve success, and is a strong advocate for our programs and processes.


Kim Maxson
Kim MaxsonDirector of Partner Engagement
A passion for helping and leading others to success is what led Kim to join the Cleinman Team. Over the past twenty years, Kim has helped others reach and exceed their goals through education and leadership and has learned that hard work and tenacity will bring amazing end results. Embracing challenges and change, Kim uses them to create growth and momentum towards a bigger vision. “It’s a great feeling to help our practice partners create a BIG vision and then work with the Cleinman Team towards making that vision a reality.” She joins Cleinman with a background in education, business ownership, and sales and marketing. She finds the world of optometry fascinating and is excited to be part of Team Cleinman as we help our Partners “gain a better perspective and better results.”
Outside of the office, Kim enjoys spending time with her husband and their five children. She is an active member in her community and in her church. You may even find her taking the stage from time to time with her local theatre company.

Client Support

Meagan Staab
Meagan StaabBenchmark Specialist
Meagan joins Team Cleinman as Benchmark Specialist, previously working in our call center. Her willingness to pitch in and take on new challenges makes her a valuable member of the team. She wears many hats and takes on varied challenges for the company, including monitoring the members’ area, handling new member processing and maintaining all benchmarking data. Meagan previously worked in childcare and is pursuing a degree in Business Administration.

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Megan McCarthy
Megan McCarthyTransitions Consultant
Megan aims to master whatever comes her way in the hopes of making a difference. She definitely has the skills and background to help achieve this goal. Graduating with a Master’s Degree in Healthcare Administration from Trinity College, Megan excels in aligning an organization’s quality, financial, and service goals with information technology initiatives. She specializes in healthcare information technology systems evaluation, selection, and implementation as well as contract, data, and workflow analysis. Before joining Cleinman Performance Partners, Megan worked as a healthcare consultant for WeiserMazars of New York City and for an independent private optometrist in Fayetteville, NY. She sees Team Cleinman as a group that truly cares about their members and each other — on both a professional and personal level. Her greatest passion in life? Her family and raising her two children to be happy, generous, and wonderful adults.

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Molly Mack
Molly Mack Client Relationship Manager - Transactions
When Molly Mack joined the Cleinman Performance Partners’ team, she was convinced that work could not possibly be as much fun as her colleagues seemed to be having or that her creative skills would be put to good use. In fact, Molly holds an Associate Degree in Photography from Mohawk Valley Community College, and a Bachelor of Sciences Degree in English from State University College at Oneonta. She brings years of creative experience to the team by way of her degrees as well as her work as a production manager for local news outlets, and skill in project management for quality patient services in a large integrated healthcare system.

Molly enjoys the thrill of having to think on her feet whenever life throws her curve balls and chaos, which will serve her well in her capacity with Cleinman’s services division. As the company’s Client Relations Manager, Molly is responsible for the coordination of all service delivery for our client members. Her main focus is ensuring each and every client’s journey with Cleinman Performance Partners is maximized to the fullest extent possible.

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Joseph Brennan
Joseph BrennanInnovation Technology Project Manager
Joe views the field of IT as a place where there’s new things to learn every day. He has worked in technology since high school for BOCES and the Otsego County Chamber of Commerce. He comes to Team Cleinman from freelancing as a web developer after graduating Morrisville State College with a degree in Web Development. In his free time, he runs a non-profit that operates a week-long summer camp for hemophiliacs. Joe wants to develop his skills further to help people and his community.


Thomas Stuart Hall
Thomas Stuart HallArt Director
Thomas sees his mind as a sponge, soaking up knowledge and new technology, concepts and information. His road to Cleinman Performance Partners held many stops to cultivate new skills and abilities. Thomas began in the communications field at the ripe age of 13, working in his grandfather’s print shop. His journey includes studying illustration and graphic design at the Art Institute of Pittsburgh, fine arts at SUNY Oneonta and working at a Philadelphia photo studio as a digital artist and information technology expert. He sees his fellow Cleinman team members as “an array of personality types at play, each bringing something to the table. Watching them work together, and working with them, is fun and exciting.” For him, Network members are in it to win it, fundamentally “interested in becoming better people.”

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Rosemarie Feudi
Rosemarie FeudiAssociate Director of Production
Rosemarie, “Ro,” brings more than 20 years of print production experience. Before joining Cleinman Performance Partners, Ro oversaw print production of major fragrance companies such as L’Oreal, Estee Lauder and Lancôme. She also produced print items for a travel fulfillment company. She calls Team Cleinman “quite a cast of characters with different skill sets who make a cohesive team, are good at what we do and, for the most part, have fun doing it.” Speaking of fun, one of Ro’s passions is snorkeling in St. Thomas! Beyond that, she hopes to help people in need and instill strong character traits in her children, leaving the world a better place.

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Mike Tranvaag
Mike Tranvaag Marketing Manager
Mike brings over 25 years of marketing experience to Cleinman Performance Partners as well as experience in Brand and Project Management. He holds a Bachelor’s Degree in Marketing Management and an Associate’s Degree in Business Administration. Prior to joining Cleinman Performance Partners, he was the Marketing Director for Sidney Federal Credit Union, and Project Manager for MeadWestvaco/ACCO Brands. During his career he has managed multiple timelines & projects, participated in product development, pricing and design. He enjoys the challenge of developing marketing plans and seeing them to completion.

In his spare time, he enjoys spending time with his wife and golden retriever Argo, drawing and his passion for bass fishing.

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Meeting Support

Mandie Wells
Mandie WellsExecutive Assistant – Sales Support
Mandie steers Team Cleinman’s call center. She works closely with many Network members through her job, and she enjoys getting to know each one. At Cleinman Performance Partners for more than a decade, Mandie has played many roles and is happy that she “has been here watching the company grow and evolve.” In and out of the office, Mandie hopes to inspire happiness in others and finds pride in taking care of her family and the people in her life.

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Naomi Roth
Naomi RothAssociate Director of Meeting Operations
Naomi takes service and hospitality to new heights with more than 30 years of national experience in the food and beverage industry. It’s no surprise then that her passion is making people happy and paying it forward on a daily basis to make the world a better place. She uses that passion, along with versatility and enthusiasm, to deliver those “WOW!” moments that members and sponsors expect and deserve. Her time with Team Cleinman has taught her the value of change: “Consistent growth in a constantly changing place can seem daunting at first, but I find it both interesting and exhilarating.” As an essential part of Network meeting experiences, Naomi knows a lot about the members. Of them, she says: “Working with our members has been a pure delight. They are all so very much like my children without the muddy shoes!”

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Facilitators and Contributors

Richard (Dick) Schultz
Richard (Dick) SchultzFacilitator
With hundreds of strategic thinking, planning, ideation and problem-solving sessions under his belt, Dick knows how to facilitate groups large and small. His clients include industries across the board: Healthcare, manufacturing, public education, religious and retail settings. And he’s brought the SolutionsMapping® process (often referred to as “Storyboarding for Solutions”) to facilitation sessions in Costa Rica, England, Germany, Kenya, Puerto Rico, Thailand and the U.S. Before his career as a facilitator, Dick served as Executive Director of a sizeable multi-children’s service agency in Pittsburgh.


Judith Lee
Judith LeeFacilitator
Judith brings writing and marketing talent to the table in her role as facilitator. Since the mid-1980s, Judith has worked as a freelance writer and marketing consultant through her company, Communication Works Now. Her focus since 2010 has been on social media, which offers an effective and affordable tool that “levels the playing field” for small business, healthcare professionals and non-profit groups. Judith shares her social media skills with her community, serving as Chair-elect and Communications Chair for the Southern Chester County Chamber of Commerce, Communications Committee member for Western Chester County Chamber of Commerce and Social Media Chair for the Southern Lancaster County Chamber of Commerce.


Lisa Dolezel
Lisa DolezelFacilitator
Lisa Dolezel is our resident consultant for optical business development and retail management. A self- described people junkie, Lisa demonstrates a passion for leveraging the human experience, while cultivating strong systems for organizational development.

Lisa is certified by Leadership Strategies as both a small and large group facilitator, and has been facilitating for Cleinman Performance Partners for approximately five years. Lisa and her team deliver custom consulting and analytic services so that you can successfully navigate everything from small incremental management changes to large complex business development plans.

Lisa joined team Cleinman in 2013. Today, she has just shy of 30 years of professional experience in everything from direct patient care, team building and development, healthcare management and business development.


Michelle Sellers, B.S., LDO
Michelle Sellers, B.S., LDOFacilitator
Following years of experience in customer service, business management and academics, Michelle Sellers began a career in the ophthalmic industry. Today, Michelle supervises the efforts of a team of highly-skilled optometric assistants and opticians who provide unparalleled care to some 45,000 individuals annually in one of three clinical facilities. Her skill as a licensed dispensing optician is evident from the moment she begins to talk about the profession she loves.
David Sattler
David SattlerImmersion Weekend Facilitator
Dave is a Fellow of the American Academy of Optometry and is currently serving as a volunteer board member for the American Academy of Optometry Foundation and the Southern College of Optometry. He is also serving as a board member for a group of independent optometrists in the DFW Metroplex who are affiliated under the name First Eye Care. In 2015, the Optometric Management trade journal recognized Dave as one of the top 50 most influential people who have made significant contributions to the profession of optometry.

Dave retired in 2014 from Alcon with a career spanning 29 years. Prior to that, he worked 4 years at Oscar Mayer Foods Corporation as a Sales Representative. He attended college at the University of Colorado for two years and then completed his BA degree in 1981 with an emphasis in marketing at Cal State Fullerton. Between college experiences, Dave was a professional ski instructor at Breckenridge, Colorado. Dave and his wife Denise reside in Colleyville, Texas. They have three grown daughters and 2 grandsons.


David Spisak
David SpisakFacilitator
David brings a powerful blend of knowledge and leadership experience to his role as facilitator. During the last 25 years, David successfully held leadership roles in optometric, orthopedic, urologic and dental group practice operations. With innovative thinking and a proven management style, he delivers positive results across markets, diverse ownership and care teams. In addition to work in the healthcare industry, David is heavily involved in his community, serving as a board member and past president of the Newark Morning Rotary Club in Newark, Delaware, as well as 2015-2016 president-elect of the Research Triangle Park Rotary Club in North Carolina.


Jim Venable, OD, FCOVD
Jim Venable, OD, FCOVDFacilitator
Dr. James E. (Jim) Venable, serves as Vice President for Clinical Programs at Southern College of Optometry (SCO) in Memphis, Tennessee. He is responsible for all budgeting, operations, clinical education and quality of care in the College’s six patient care facilities and programs. Jim has been active in intern and resident education throughout his career having held adjunct faculty status at Michigan College of Optometry at Ferris State University, Southern College of Optometry, The University of Alabama at Birmingham School of Optometry, and The University of Houston College of Optometry.

A thirty-year member of the American Optometric Association, Jim has been active in organized optometry as past-chair of the Pediatric & Binocular Vision Committee of the AOA, a Fellow of the Tennessee Academy of Optometry (TAO), Past-President of the Tennessee Association of Optometric Physicians (TAOP), a member of the Association of Schools and Colleges of Optometry (ASCO), a past-chair of the ASCO Clinic Director / Administrators SIG, a past member of the ASCO Legislative Affairs Committee and a member of the Tennessee Independent Colleges & Universities Association (TICUA) Government Affairs Committee.

Paul Herreras
Paul HerrerasBranding Strategist
For over two decades, Paul has helped over 2,700 doctors nationwide protect and grow their practices using tested practice marketing strategies. These “non-advertising” marketing strategies can help generate $100,000+ of additional income each and every year. Plus, they are customized for practices in every branch of the health sciences and have been tested to work in all demographic regions throughout the U.S. He also offers turnkey marketing programs that will strengthen your market share. He can show you how to power-boost your marketing plan so that you can generate more client loyalty, utilization of services and ROI.
Dan Flora
Dan FloraTransaction Specialist
“A diverse, fun and interesting career so far” is how Dan Flora describes his professional path to date. Starting his career in community organizing and social work, Dan was introduced to health care as a social services administrator at both ends of the age spectrum, from youth group homes to large nursing homes. Transitioning to business through a graduate school program, Dan found himself working as a broadcasting producer and sales manager, eventually operating his own station in rural Minnesota. This started a journey into interactive media, culminating in development work and entrepreneurial ventures involving the internet and direct response digital media. Dan brought his development and digital background to the eye care industry a decade ago as a Client Development Specialist at Cleinman Performance Partners and then as a Territory Sales Manager at Hoya. His ability to encourage and connect ODs and other industry leaders is well known, making him a natural addition to Team Cleinman in his role as a Transaction Specialist.