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Cleinman Performance Partners offers a guaranteed roadmap for success. The Medical Advancement Plan (MAP) for Optometry is a two-day, intensive workshop for doctors and a 200+ page how-to manual that shows the way to build a highly successful, medically-oriented optometry practice anywhere in the U.S.
Day One: A total look at your office facility, equipment and systems, led by an accomplished, medically-oriented optometrist. Group wisdom-sharing and discussions to develop strategies that will move your practice forward in the Medical Model.
Day Two: Medical Billing and Coding, taught by an expert coding consultant. The practice billing/coding person may attend with the doctor (extra fee for staff person to attend).
You Say: “I’m already practicing to the fullest extent of the law.”
We Say: “No you aren’t.”
How do we know? The numbers don’t lie. In a survey of 3,000 ODs nationwide*, the typical optometrist was treating far fewer cases of eye disease, prescribing therapeutics at a much lower rate, and performing very few in-office procedures as compared to medically-oriented ODs. Even when looking at a select group of about 200 of the largest independent practices in the U.S.**, just 15% were earning significant revenue from professional fees. However, this select group was making an average of $100,000 more in professional fees when compared to practices of similar size.
* 2004 Medical Optometry Survey, © 2004 Cleinman Performance Partners, Inc.
** Cleinman Performance Network data
What Optometrists Say about MAP
“This is a must for anyone interested in a frank exchange of ideas with colleagues whose goal is real growth!”
- Andrew Howard, O.D., Lafollette, TN |
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“This is just what I needed!”
– Teresa Morton, O.D., East Bernstadt, KY |
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“This is different than your typical CE course. Great advice, good company, good networking.”
– Andrew Servinsky, O.D., Annapolis, MD |
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“Definitely worth the time and money.”
– Fred Shanks, O.D., Nashville, TN |
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“This meeting will give you many great ideas to implement”
- Carl Urbanski, O.D., Kingston, PA |
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The MAP is a unique resource that will propel your practice forward in the Medical Model.
What’s Holding You Back?
- You don’t recognize the potential. Very few practitioners clearly understand this vast potential for improving financial performance.
- You don’t know how to make it happen. Even experienced ODs aren’t sure what changes are needed or how to implement them.
For the first time,
MAP shows the way — NOW. |
The Workshop: An opportunity to interact directly in a limited-size group with a leading, medically-oriented optometrist who helped to create this program. The MAP Intensive Workshop is a two-day seminar based on the highly effective immersion techniques perfected by Cleinman Performance Partners in exclusive, information-sharing meetings for the largest independent eye care practices in the U.S. and Canada.
The Resource: An exceptional practice resource that shares complete information and hard-to-find sources to bring medical eye care to life in your practice. This 200+ page “how-to” manual was written by 15 successful, medically-oriented optometrists all across the U.S.
How do we know the MAP works? Cleinman Performance Partners identified certain practices that were earning about $100,000 more per year in professional fees than other large, independent practices across North America. All of these were medically-oriented practices that diagnosed and treated more eye disease and conditions – and got paid for it by Medicare and medical insurance. These optometrists formed the core of our MAP Advisory Council, the group that ultimately “wrote the book.” Now their secrets are available to you.
Fees and Registration:
Call toll-free 1-800-331-5536 or email dparker@cleinman.com for details on our next session. Medical Advancement Plan for Optometry Intensive Workshop is $1795 per O.D., and includes a copy of the MAP manual. The manual alone is available for $395 (see below).
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For the first time, the MAP Manual shows you how -- NOW.

Gain the wisdom of the few who have truly “been there and done that” by ordering the MAP Manual now. Created by Cleinman Performance Partners, Inc., along with the most successful, medically-oriented ODs in North America, the MAP for Optometry manual is the only resource of its kind. You cannot obtain this definitive roadmap for success anywhere else for the modest investment of just $395.
Take a Peek Inside….
- Why Now?
The Medical Model -- the eye/vision care practice of the future?
- It Starts with You.
Practitioner attitudes and education.
- Technology, Facilities and the Medical Model.
Do you have the space and equipment it takes?
- You Can’t Go it Alone.
Staff attitudes, training, and re-positioning.
- Total Eye Care Services.
Are you providing all of the diagnostic tests indicated by the profession’s written standards of care?
- Facilitate the Right Traffic Flow.
The Medical Model will change the way you practice.
- Medical Coding.
This is how you will get paid for your professional services.
- Building the Brand
Educate your patients in overt and covert ways.
- What Happens to Co-Management?
Strengthening the OD/MD relationship.
- Educating the Medical Community.
Communicate effectively with physicians and other referral sources.
- Hospital & Nursing Home Privileges.
Why they are important, how to obtain them.
- Legal Issues.
Know how your state laws impact the Medical Model.
- Resources
Where to go for help & information.
Nothing to Lose, Much to Gain!
Your modest investment of $395 is guaranteed
Al Cleinman’s Guarantee:
“If, after implementing all the changes recommended by Medical Advancement Plan (MAP) for Optometry manual, you do not realize revenue increases equal to 50 times the purchase price, we will refund the price of the book, no questions asked.” |
CLICK HERE TO ORDER NOW!
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343 Main Street, Oneonta, NY 13820 / 800-331-5536 / Fax: 877-431-1093 / Email: info@cleinman.com |
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